CUSTOMER: A “customer” is someone who pays money in exchange for a product or service.

Example:  Working at the café was really fun because I had really nice customers.

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You’re a customer when you go to:

  • Supermarkets
  • Electronic/Book/Clothing Stores
  • Restaurants/Cafés 
  • Internet/Phone/Electricity/Gas Companies


CLIENT: The word “client” is related to professional services and when there is a longer relationship between the buyer and seller. A client relationship is much more complex and invested for both parties. A client’s needs are significantly higher than that of a customer.

ExampleWhen he started his job selling insurance, it was difficult to find clients.

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You’re a client when you get services from:

  • Lawyers
  • Accountants
  • Therapists
  • Financial advisors
  • Interior decorators


Some other related words:

Buyer/Purchaser – A person who makes a purchase. It can also be used in regards to a person employed to select and purchase stock or materials for a large retail or manufacturing business.

User – A person who uses or operates something. Nowadays, mostly used in regards to software users.

Consumer – A person who purchases goods and services for personal use.

Patron – A customer of a shop, restaurant, etc., especially a regular one.

Shopper – A person who is shopping.


Do you have clients or customers? What’s your relationship with them like?

Are you a nice client and a nice customer?

Let me know in the comments!